After 146 years, the curtain is coming down on The Greatest Show on Earth, with the owner of the Ringling Bros and Barnum & Bailey Circus announcing the Big Top will close forever in May.
The iconic American spectacle was felled by a variety of factors, company executives say.
Declining attendance combined with high operating costs, along with changing public tastes and prolonged battles with animal rights groups all contributed to its demise.
“There isn’t any one thing,” said Kenneth Feld, chairman and CEO of Feld Entertainment.
“This has been a very difficult decision for me and for the entire family.”
The company broke the news to circus employees on Saturday night after shows in Orlando and Miami.
Ringling Bros has two touring circuses this season and will perform 30 shows between now and May, with the final shows in Providence, Rhode Island, on May 7 and in Uniondale, New York, at the Nassau County Coliseum on May 21.
The circus, with its exotic animals, flashy costumes and death-defying acrobats, has been a staple of entertainment in the United States since the mid-1800s.
Phineas Taylor Barnum made a travelling spectacle of animals and human oddities popular, while the five Ringling brothers performed juggling acts and skits from their home base in Wisconsin.
By mid-century, the circus was routine, wholesome family entertainment, but as the 20th century went on, kids became less and less enthralled, with movies television, video games and the internet capturing young minds.
The Feld family bought the Ringling circus in 1967.
Feld and his daughter Juliette Feld, who is the company’s chief operating officer, acknowledged another reality that led to the closing, and it was the one thing that initially drew millions to the show: the animals.
Ringling has been targeted by activists who say forcing animals to perform is cruel and unnecessary.
In May of 2016, after a long and costly legal battle, the company removed the elephants from the shows and sent the animals to live on a conservation farm in Central Florida.
The animals had been the symbol of the circus since Barnum brought an Asian elephant named Jumbo to America in 1882.
The Felds say their existing animals – lions, tigers, camels, donkeys, alpacas, kangaroos and llamas – will go to suitable homes.